In Edmonton, a hydration drink made by a pair of Internet celebrities, popular mainly with teenagers, is selling like crazy. YEG Exotic Pops has sold “thousands of bottles” of Prime – KSI and Logan Paul’s company – since June last year. On Wednesday, store owner Jessie Matthews told CTV News Edmonton, “Whether it was parents or children, they rushed out the door and grabbed dozens of people at once.” “Normally when parents come in they will get 25 to 70 drinks. They are buying bottles for the entire sports team.”
What is Prime Hydration Drink?
Prime makes two different drinks: An energy drink with 200 mg of caffeine and electrolytes, and 10% coconut water, BCAAs and electrolytes. Energy drinks are not recommended for those under 18 years of age and pregnant women, while energy drinks do not contain caffeine. “There’s definitely a lot of hype around hydration.. he would definitely say they hear more about hydration,” said Mathews.
Prime’s hydration drinks are quite expensive compared to the competition, and YEG Exotic Pops sells it for up to $10 per bottle. YEG Exotic Pops has the product available, but its energy drinks are not widely available in Canada.
Medical concerns:
A local doctor is said to be concerned that social media trends are having a negative impact on many young people. “His main concern is in children because most of these people under the age of 18 are caffeine intolerant, they are actually quite sensitive to caffeine,” Dr. Mithani said. Therefore, one of these drinks can have serious health effects.” She also mentioned that health impacts can include brain and heart problems. She believes that hydrating drinks are unhealthy and unnecessary. While her main concern mostly belongs to energy drinks in this case.
If we are looking at hydration drinks in general, water is a perfect way to hydrate the body. You don’t need to spend a penny on these. There’s nothing better for hydration than water. We should take care of our health. Because that is the only thing that will stay with us throughout our lives. Doctors won’t be able to help if we can’t focus on their concerns. Yes, our body needs good consumption of drinks that are healthy and contain preservatives.
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Source: Tekmonk Bio
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