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Directed by Prashanth Neel, the pan-Indian gangster drama will release in two parts. The much-awaited gangster film ‘Salaar’ starring Prabhas, is creating waves in the entertainment industry even before its release. With almost two months left for its worldwide release on September 28, 2023, expectations are soaring, and the business and fans alike are predicting that ‘Salaar’ will break records. record of Indian cinema. In the latest development, with fierce competition among streaming platforms, it has been speculated that digital rights for ‘Salaar’ are in high demand. With the popular OTT giant emerging as the winner, sources reveal that the OTT ‘Salaar’ deal is nearing completion. Rumor has it that the OTT platform giant has acquired the streaming rights for Southern and Hindi languages for a staggering amount of around Rs 200 crores.
OTT copyright price of Salaar movie
Interestingly, the deal is said to have allowed manufacturers to recoup a significant portion of their investment, amounting to around 80 to 90%. This suggests that any revenue generated from satellite TV rights and theatrical releases will now be pure profit, highlighting the huge amount of buzz surrounding ‘Salaar’. Director Prashant Neel, famous for his blockbuster films ‘KGF: Chapter 1’ and ‘KGF Chapter 2’, said that he promises ‘Salaar’ will be an action-packed gangster entertainer. The teaser of ‘Salaar’, released on July 6, broke records, racking up over 83 million views in just 24 hours. This achievement secured the position of most viewed Indian film trailer in a single day. Rumors also suggest that Prabhas is being paid a whopping amount of around Rs 100 crore for his role in the film. Additionally, it is also reported that the actor will receive 10% of the film’s box office revenue. However, the manufacturer has not yet confirmed this information. The film will be released in five languages - Hindi, Telugu, Kannada, Malayalam and Tamil respectively on September 28.
Adding to the frenzy and excitement, Prithviraj Sukumaran, a Malayalam star has been roped in as the villain in ‘Salaar’, enhancing the star power of the film. Jagapathi Babu and Shruti Haasan will play important roles, while Varadaraja will portray the character of Mannar. The production house has announced that the much-awaited trailer of ‘Salaar’ will be released in August, to keep fans on their toes. With every development and update, the hype around ‘Salaar’ continues to grow, creating a huge amount of anticipation among audiences worldwide.
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